India's Lost Superdrink,
Rediscovered.
For centuries, sattu fuelled farmers, wrestlers, and travellers across the subcontinent. Rosatu brings that ancient nourishment back — clean, convenient, and crafted for the way India lives today.
Born in Bihar. Built for India.
Sattu is not a trend. In Bihar, it is a way of life — a daily ritual passed down through generations, consumed at dawn by farmers, labourers, and students alike. High in plant protein, cooling, naturally sustaining, and deeply rooted in the subcontinent's food culture.
Yet beyond its home state, sattu remained unknown to most of urban India — displaced by imported supplements and processed health drinks that cost more, delivered less, and carried none of the heritage.
Rosatu was born to fix that. To take something India had always owned and give it the platform, the packaging, and the pride it deserves.
"Bihar taught me that India's greatest superdrink was hiding in plain sight."— Aadarsh Singh, Founder, Rosatu
Aadarsh Singh
Founder & CEO, Rosatu · Nagpur, India
Building Rosatu as a Cultural Movement
Aadarsh Singh is a 2x founder with a track record of building brands from the ground up. Before Rosatu, he co-founded Firespeed Media — a creative marketing agency — and Uncrossed Bridges, bringing a cross-disciplinary approach to brand strategy and storytelling.
His career spans the film industry, creative marketing, and social media brand-building — giving him a rare ability to blend cultural insight with commercial clarity. It is this combination that defines how Rosatu is built: not just as a product, but as a movement.
The idea for Rosatu was deeply personal. Rooted in the native culture of Bihar, where sattu is consumed daily as a staple, Aadarsh recognised that what his home state had always known was exactly what modern India needed. Rosatu is his third brand — and his most purposeful one yet.
Nutrition That Knows Its Roots
We believe the best nutrition for India doesn't have to come from abroad. Our mission is to make premium, organic, heritage-based nutrition accessible to every Indian — at a price that respects reality.
100% Organic
Every batch of Rosatu is crafted from certified organic roasted chana sattu — no additives, no synthetic flavours, no compromises.
Lab-Tested Quality
Each product is independently tested and FSSAI-certified, so what's on the label is exactly what's in your cup.
Made for India
Every Rosatu flavour is designed around the Indian palate and climate — from our bold 16-spice Masala and pure Jaggery to new variants we're constantly developing.
A Traditional Indian Superdrink, Built for Modern Life.
Rosatu is a premium organic sattu-based premix — crafted from roasted chana (Bengal gram), one of India's oldest and most nutritionally dense ingredients. Rich in plant-based protein, dietary fibre, complex carbohydrates, and essential minerals, sattu has fuelled the Indian subcontinent for millennia.
What Rosatu does is simple: it takes this ancient powerhouse and makes it effortless for today. No grinding, no sourcing, no prep — just open, mix, and drink. Each serving delivers serious nutrition in under a minute, without compromising on purity, quality, or taste.
FSSAI-certified, certified organic, gluten-free, and free from synthetic additives — Rosatu is nutrition you can read, understand, and trust. The Indian Superdrink, finally given the form it always deserved.
Our Mission
To revive India's most powerful traditional nutrition and make it accessible to every modern Indian — clean, convenient, and rooted in heritage. We exist to prove that the best nutrition for India was always Indian.
Our Vision
To become India's most trusted heritage nutrition brand — reintroducing the world to sattu not as a relic, but as the original superdrink that the country rediscovered and reclaimed.
Taste What India Has Always Known
Join thousands of Indians rediscovering the original superfood — one cup at a time.